When smart technology meets natural wood, the floor display of the future will no longer be just "displaying samples" - from AR virtual paving to carbon-neutral display racks, the industry transformation in 2025 has quietly arrived!
Trend analysis:
Trend 1: Immersive experience upgrade
Case: An Italian brand embedded a touch screen in the display rack, and customers can switch the lighting mode (simulating the light effect of the early morning/night) by clicking, and the conversion rate increased by 40%;
Technical support: Linking IoT sensors to automatically count the customer's stay time and interaction frequency.
Trend 2: Environmentally friendly materials explosion
Bamboo fiber composite materials: The strength is comparable to solid wood, and carbon emissions are reduced by 60%;
Recycled plastic metal frame: 100% recyclable, suitable for short-term use in pop-up stores.
Trend 3: Modular design
"Lego-style" splicing display rack: Merchants can freely combine the layer height and tilt angle (such as 15° tilt display is easier to attract attention);
Case: A German exhibition used modular display racks to build a 200㎡ experience area within 3 hours.
Industry data cited:
"According to the Global Retail Design Report, 72% of buyers are more willing to pay a premium for "low-carbon exhibition equipment."
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Feb-07-2025
