Without the theme of the event, the store's showroom was beautifully dressed. At best, it was a soulless painting.
If the theme is full of "Celebration × ×, send gift", "a great deal of love, a few special ex-gratia" like the proliferation of words, the same can not leave a deep impression on the customer. A creative theme must meet the following requirements:
5. Appeals should be able to echo the upcoming field activities.
For planners, meeting any of the above requirements alone should not be difficult. The most difficult is to screen and precipitate a source of appeals concept in the form of a needle in the haystack. This concept source must be able to meet all of the above requirements at the same time, that is, The creative point we focus on must be the intersection of all the above requirements.
This is precisely where the value of professional planning lies. With the above three measures in place, it is certain that medicine will be eliminated.
However, if you are afraid of being afraid of medical treatment, if you encounter such a master, Hua Tuo’s reoccurrence can only be a sigh.
Most dealers are more introverted and believe that “there is no sound at this time” (in fact, it is afraid of spending money). But if you think about it, even if you are beautifully dressed, do not sing a song, and dance, the charm will naturally be greatly reduced, not to mention the furniture store. The most important thing for furniture sales is popularity! It is not the kind of dynamic popularity that has ever visited your store in twos, threes, and twos. It is best to gather at one time and stop to stay.
How can we do this? - Onlookers. Only onlookers can gather, stop and stay.
People have herd mentality. Especially when self-confidence is not enough, the power of the model is endless.
So many people must be cheap to buy.
Most people prefer to believe in people instead of believing themselves when they buy items. In particular, this kind of furniture, which looks almost like a family, has no standard reference price.
Fear of derision, fear of loss of psychological decision the customer is more willing to follow the crowd. It can therefore be concluded that:
Whoever gathers, stops, and stays will have more customers who will be successful in promotion!To gather, stop and stay more customers, only engage in activities.
4, through the customer's propaganda to let customers understand the most lethal today's preferential policies.
This is almost every family will do, but the strength is more or less, the effect is good and bad.
My experience is: Any competition can not be separated from these eight words: "I have no people, I have excellent people." Since everyone has the first move, then we must do "people have me":
Don't be nervous. It takes more than a few dollars. remember! Any advantage is only a comparative advantage. If you are like someone else's pomp and even worse than others, then the money you spend is no use. Instead, it would be better to add another point. The customer's scales will tilt to you.
Most of the dealers are only looking for a small advertising workshop to decorate their own store showroom. They just need to design their own head and simply design the above advertising materials. We do not know the theme of the event and the layout of the screen. It is the key to make you stand out from the crowd.